First Nissan Juke Commercial – Little Brothers Have Balls
Nissan Juke is undoubtedly the most nonconformist model that was launched in the last period of time and so is the first ad, which does not hesitate to mock his brother Nissan Qashqai.
Nissan Juke becomes increasingly funny and adorable, because it distances, wit the help of nonconformity, from any existing model. Also, the advertise campaign in Spain is as atypical as possible, leaving the impression that the well known commercial of Nissan Qashqai, when in fact it is a slight satire on the urban SUV that, suddenly is not so urban anymore . Given that nobody had such an approach so far and the costs are minimal, we can say that this campaign is already a success. For those who wonder how the guys from Nissan allowed such an extravagance, learn that this campaign is called “Los Hermanos Pequeños son descarados”, meaning “little brothers are daring.”